The Small Business Stack

As I write this, we are all coming out of (we hope) COVID-19, self-quarantines, city lockdowns, mass unemployment and business closures. Talking about Marketing may seem out of touch with reality, but unless our world is about to go wholly socialist, I assure you, you will never be able to Read more…

Pandemic Marketing: Some Tips

Your audience has fundamentally changed overnight. Tracking what has worked and what has not over the past 3 weeks, led me to share a few ideas with you about what seems to be happening in the new world of distracted attention, unfocused anxiety, and hypersensitivity. Marketing during an essential economy. Read more…