Marketing

The Small Business Stack

As I write this, we are all coming out of (we hope) COVID-19, self-quarantines, city lockdowns, mass unemployment and business closures. Talking about Marketing may seem out of touch with reality, but unless our world is about to go wholly socialist, I assure you, you will never be able to Read more…

By Claire, ago

Pandemic Marketing: Some Tips

Your audience has fundamentally changed overnight. Tracking what has worked and what has not over the past 3 weeks, led me to share a few ideas with you about what seems to be happening in the new world of distracted attention, unfocused anxiety, and hypersensitivity. Marketing during an essential economy. Read more…

By Claire, ago